Organizational Background: started in 2013, www.brandsandfakes.com is a very innovative startup –web & mobile platform which is in the brand protection / IPR compliances space. Bands and Fakes brings brands owners, consumers, IPR professionals and industry thought leaders on a single platform to fight counterfeiting and other IPR violations. Brands and Fakes provides access to millions of consumers , thousands of volunteers and best in class IPR professionals for capturing, validating and managing information on fake products & other IPR infringements. Brands and Fakes uses the power of internet, mobile and social media to manage information on violations to IPR and help action against fake products & violators.