NSNM is an honest attempt to remove odds from the professional arena in India. The campaign aims to: • Provide equal mutual respect; • Increase in the self-confidence and self-respect of individual; • Enable neck-to-neck professional communication at all levels within the organization; • Overall increase in efficiency and productivity for the organization; • Reduce workplace discrimination; • Better professional outlook in the global arena for the companies; • Potential more connected government – Once adequate implementation at the Government offices; • Help to reduce corruption; and • Reduce the long-term burning issue of reservation.