Content Writer - English/Hindi

About Leverage Edu At Leverage Edu, we are democratising access to global opportunities for students everywhere. By helping students make the right career choices with the aid of information and pathways that they can trust, we are opening doors to opportunities they could not access without the right guidance and support. Making sense of the complex web of courses, colleges, careers, and geographies is a tough task – by leveraging technology but connecting with students at a personal level, we help them maximise their potential. To build towards this goal, we are looking for people with the ambition and hustle to make the world a smaller place and get people closer to their dream opportunities. We are building at a breakneck speed in one of the fastest-growing industries in the world, and the opportunities for growth are limitless. Leverage Edu in the News Our Virtues: https://leverageedu.com/blog/the-leverage-edu-virtues/ Our latest fundraise: https://www.bloombergquint.com/business/ed-tech-startup-leverageedu-raises-65-million-in-its-growth- round https://techcrunch.com/2021/02/18/indias-college-admission-platform-leverage-edu-raises-6-5-million/ https://leverageedu.com/blog/leverage-edu-featured-on-cnbc-tv-live/ Our first institutional fundraise: https://yourstory.com/2019/12/funding-alert-university-admissions- company-leverage-edu-dsg-blume About the Role We have a monthly viewership of 5 million, and the aim is to take this number higher. You will be a part of India’s most trusted study abroad and careers blog. We create content to transform the lives of students and push them to dream big. Our 7000+ blogs are read by more than 2 lakh users every day. You will get the opportunity to learn best SEO practices, tools, and techniques to make content rank on google, competitor analysis, and content distribution. We offer a phenomenal work environment with massive ownership and exceptional growth opportunities. What you will do Write blogs and student-friendly content on Google docs Research and analyse industry-related SEO keywords in education, EdTech, study abroad, etc. Ensure the integrity of the brand narrative (voice, style, tone) Focus on readability and making content more user friendly Promote our content on social media Help the team with the content for university partnerships, product pages, social media posts, copy emailers, scripts, etc. Collaborate with social media and editorial to create innovative content ideas Social bookmark blogs across trending platforms Revamp content for old blogs What you will need Work experience as a content writer or copywriter (preferable, not mandatory) Bachelors/Masters in any field (preferable English/Hindi) Excellent writing skills, knowledge of grammar and punctuation Basic familiarity with SEO and keyword research Ability to meet deadlines and juggle multiple projects Demonstrated ability to understand the target audience, and create content accordingly Knowledge of Google docs and sheets What you will get Become a part of India’s most trusted study abroad and careers blog Ground-level view of building out a global Ed-tech company that is going to impact hundreds and thousands of lives Work with the core team that drives the growth of the company Phenomenal work environment, with massive ownership and great growth opportunities Learn the best SEO practices and growth hacks in Ed-tech Location: Delhi NCR