Digital Marketing and SEO

Job brief: If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing & SEO Intern to develop, implement, track and optimize our digital marketing campaigns across all digital channels. The Intern will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget. You will also be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI. Job Responsibilities: 1.Design, build and maintain our social media presence 2.Plan and execute all digital marketing, including SEO / SEM, marketing database, email, social media and display advertising campaigns 3.Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) 4.Identify trends and insights, and optimize spend and performance based on the insights 5.Brainstorm new and creative growth strategies 6.Plan, execute, and measure experiments and conversion tests 7.Collaborate with internal teams to create landing pages and optimize user experience 8.Collaborate with agencies and other vendor partners 9.Evaluate emerging technologies 10.Optimizing copy and landing pages for search engine optimization 11.Performing ongoing keyword research including discovery and expansion of keyword opportunities 12.Researching and implementing content recommendations for organic SEO success 13.Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns 14.Track, report, and analyze website analytics and PPC initiatives and campaigns 15.Research and implement search engine optimization recommendations 16.Research and analyze competitor advertising links 17.Work with marketing team to drive SEO in content creation and content programming 18.Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords. Performance Linked Incentive:Incentives will be based on timely completion of projects