Digital Marketing Internship

• Actively managing the company’s social media accounts like Face book, LinkedIn, and Twitter. infographics, and videos l • Managing scheduling on content calendars • Brainstorming digital marketing and campaign ideas • Tracking user engagement and performance on various social media platforms • Engaging with the audience on all social media channels • Analyzing google analytics on a weekly/monthly basis • Suggesting and developing ideas for social media marketing • Assisting the Marketing department to determine marketing strategies and budget • Creating and maintaining performance metrics • Ensuring uniformity in the brand’s tone and content across all social media platforms • Increasing and keeping a tab on the follower count • Replying to customer feedback and messages • Conducting online polls and surveys to ascertain the brand’s reach • Updating the brand’s offerings on required platforms • Coordinating with the Social Media Manager and Social Media Specialist for daily operations • Contributing to website redesign and optimization • Performing marketing cost analysis and keyword research • Participating in networking events to build brand awareness