Marketing

• Create new profiles on social media networks such as LinkedIn, YouTube, Facebook and Twitter • Confer with the communications and marketing teams to determine need for social media presence • Compile data pertinent to social media needs of the company and create a plan of action • Ensure that action plan is run by the marketing and communications departments for approval • Upload photographs and videos to social media networks in a bid to create company and product awareness • Find users to “like” the business and follow its products and news • Provide support in tracking the growth and impact of social media services on the company’s reputation and business • Look for new business opportunities online and create feasibility reports • Engage in dialogue with members of the social media service by replying to messages and answering questions • Provide customers and prospective customers with information on company products and services and relay them to concerned people inside the company • Write and post articles and blogs in a bid to create awareness • Provide updates on services and products and any special deals that the company may be offering to customers on social media channels • Track website statistics and provide management with pertinent information • Assist in optimizing web site searches by engaging in SEO activities