• Executing social media strategy through competitive research and platform • Liaising with Product, Design and Sales Team to improve the efficacy of marketing campaigns • Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns • Developing and monitoring campaign budgets • Create editorial calendars and syndication schedules • Create and optimise successful digital campaigns based on data analysis, best practices and understanding of prospects and customer’s feedback • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) • Facebook/Instagram - strategizing and developing a compelling story, carousel and post formats • Youtube - strategizing different video content formats • Overseeing and managing all contests, giveaways, and other digital projects • Analyzing digital data to draw key recommendations around website optimization • Create and maintain online listings across the potential business platform • Ensure that the brand message is consistent • Partnering with product design, marketing teams to brainstorm and storyboard video concepts • Perform website analysis including keywords research and mapping, copy, link structure, site architecture and page element • Management of key vendor and agency relationships
BlueSemi is a revolution in connected customer-centric Healthtech. A company on a mission to bring a positive transformation into people’s lives by making holistic wellness an integral part of their life with their one-of-a-kind innovation. We leverage the fourth wave of technology including Artificial Intelligence and the Internet of Things to bring their vision into reality. We've built EYVA, the world's first non-invasive gadget to give 6 key vitals including non-invasive (no prick/no blood) Blood Glucose, ECG, Heart Rate, Oxygen Levels, HbA1c & Blood Pressure by a touch in just 60 seconds along with a whole new world, Anthea Realm where people can improve their lifestyles.
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