public relation

The public relations with a marketing summary of your organization. You should always portray your company in the most positive light possible, but this is especially true when you’re reaching out to savvy PR professionals. Give job seekers some unique details about the company that will entice the top talent to apply to the position Responsibilities and Duties: 1. Develop media relations strategy focused on high-level placements in print, broadcast, and online channels to increase company visibility 2. Build connections with key media organizations and journalists through a mix of traditional, digital, and social channels 3. Ensure that our PR efforts serve immediate and long-term business goals 4. Forecast news cycles and identify areas of trending public interest 5. Understand the competitor landscape and stay ahead of any threat to our brand position 6. Establish a media relations plan that has actionable strategies for high-level placements 7. Evaluate and establish a public relations strategy and plan 8. Engage with marketing department to ensure that PR campaigns align with strategic goals, growth plans, and new-business opportunities 9. Leverage existing media relationships — broadcast, traditional, and online — to land prominent placements 10. Pitch new ideas, amplify brand content on social media, and remain up to date with trends and opportunities